It seems that the growing popularity of modular is a good thing in a way. I can often find used modular gear on sale for good prices.
At the same time, it is kind of starting to get that familiar bad taste in my mouth of early phase co-opting.
I've seen gallery openings, store openings and other mundane events which feature 'a modular performance'. No act named, just gee-whiz lookit that maw-juler sin-thee-sye-zer go beep boop!
It seems that setting up a couple of oscs beating against each other at an irregular interval is no longer the room-clearer it once was.
Oh yeah and beardy types.